Online Marketing
CyberSolutions offers a wide breadth of online marketing planning and strategies including email marketing, site optimization, Search Engine Optimization (SEO), Search Engine Marketing (SEM), viral marketing, web analytics, A/B multi-variate testing, and Comparison Shopping Engines (CSE).
E-Commerce
Our services include online store strategy and analysis including shopper experience, site functionality, industry best practices, modes of payment, payment gateways, integrations, catalog and content management, logistics, call center services, inventory liquidation and leveraging complementary third party solutions.
Marketing Services
CyberSolutions is available to fill many
marketing functions within most any high-tech company. Based on
many years of experience in marketing a broad range of products and services
in many different environments, CyberSolutions has a proven record
of success. By using a realistic, results-oriented approach CyberSolutions
can create marketing and product plans, and execute those plans
in a timely and professional manner. CyberSolutions' principal,
Lance Hoffman has held several VP Marketing and Product Management
positions in areas that include digital media, Internet technologies,
database technologies and performance management tools.
Product Marketing
CyberSolutions can aid with all aspects
of the product marketing function, expertly executing everything
from pricing, forecasting, and budgeting to orchestrating product
launches, creating collateral, determining and developing an appropriate
web presence, and handling third-party relationships. Whether you’re
dealing with a traditional shrink-wrapped consumer product, a specialized
corporate software solution, or Internet goods and services, CyberSolutions
has the experience and "know-how" to bring it to market
in a timely and cost-effective manner.
Product Management
Bringing a product to market involves group
coordination, solid teamwork, collaborative tools, a common goal,
diplomacy and a clear, overall understanding of the product and
its complexities. After helping to bring more than 50 products to
market, CyberSolutions has gained a great understanding of the complexities
and nuances this task entails. Our experience in managing engineering
schedules, product positions and pricing, collateral creation, third-party
relationships, royalty and licensing arrangements, documentation
processes, Quality Assurance test cycles and sales training is just
a fraction of the skill set that enables CyberSolutions to offer
the highest quality product management services.
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